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About Us is the only place in the world you can learn how to gain the "SEAL Edge" of the Elite Navy SEALs without joining the Navy! The SEAL Edge is about being mentally tough, physically fit, a never quit attitude...and having the right gear to operate in the most extreme environments in the world. We have years of experience mentoring and advising aspiring SEAL and other Special Operations candidates meet their goals . provides a community for SEAL supporters and family members to connect with like-minded members who are seeking support while their Heros are deployed protecting America from it's enemies. was launched in 1997, and incorporated in 2001 as a Veteran-owned business. With over 100,000 members and growing, provides cutting edge information, training tools, fitness coaching, personal protective and tactical gear, all helping our members and customers build stronger minds and bodies to perform at their peek on the job.

Headquartered in Encinitas, California, we are driven by a strong sense of values governed by our goal to provide 100% customer satisfaction and a positive, ethical work environment. We support a number of philanthropic initiatives including the Navy SEAL Museum, the Sierra Club, The Adirandack Council, The Surfrider Foundation and the Navy League.

Take the guess work out of finding the absolute best gear for your active lifestyle. SHOP at the Online Store for gear that has the quality and durability that the SEALs expect. If the SEALs use it, you can find it in our online store.

We thank you for visiting Your support is greatly appreciated. We are committed to surpassing your expectations. 

Our Address
5825 Avenida Encinas #109
Carlsbad CA 92008

[email protected]